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Online Marketing

Response is everything

Marketers and business owners love the idea that online marketing can deliver customers at little or no cost. It’s a powerful promise – but it takes a team of experts to turn it into reality.

96black has proven expertise in creating digital campaigns that work. We will work with your marketing team to develop a thoughtful marketing strategy, and then back it up with the right mix of online marketing services. Generating traffic is only one part of the solution. To deliver high quality leads, we make sure we understand your target audiences, and then deploy a powerful array of online marketing tools to convert them.

Online marketing tools include: SEM (Search Engine Marketing) and SEO (Search Engine Optimisation) to Google ads, Facebook and other social media.

  • SEM and PPC

    SEM and PPC

    Search Engine Marketing (SEM) and Pay Per Click (PPC) advertising is about placing ads and links on selected websites, including Google search results. It’s a fundamental part of online advertising as it lets you target geographic areas and the keywords that prospects are using in your category. We have a huge bank of experience in creating online ad campaigns to make the most of any marketing budget.

  • Social Media Marketing

    Social media marketing

    We can work with your marketers to create a sophisticated social media strategy that integrates Facebook pages for business, Twitter, LinkedIn, Pinterest, Google+ and more. As well as building an online community around your product or service, the right social media strategy can grow awareness and drive serious sales.

  • Email Marketing

    Email marketing

    Your customer database is a priceless asset. We’ll treat it with the care it deserves, by crafting email templates and campaigns that maximise clicks and minimise opt-outs. Our services include email marketing solutions, email templates, bulk email sending and email design. If you want to make EDM (Electronic Direct Mail) work harder, we’ll make it happen.

  • Search Engine Optimisation

    Search Engine Optimisation (SEO)

    All 96black website projects benefit from proven SEO techniques, including keyword analysis. We also offer additional SEO services to drive web traffic to your completed site. These include link building and search engine submission as well as a range of other activities to increase the exposure of your business to your target audience.